Ogilvy to Rep Brazil Tourism

October 3, 2007


We haven’t been reporting a lot recently on account wins/losses, but we’d like to change that. Ogilvy just picked up a pretty cool account. From the press release:

“We are thrilled to have the opportunity to help Americans discover Brazil,” said Mike Hatcliffe, managing director of Ogilvy PR/Chicago. “This is the first time EMBRATUR [The Brazilian Tourist Board], has conducted a Public Relations campaign in the United States. We look forward to the challenge of educating this untapped market about the exciting travel destinations and activities in this diverse country.”

We’re sure they’ll be doing a lot with Rio and Carnival, already a popular tourist event. Maybe they can hire Bebel Gilberto as their spokesperson!


Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: