Virgin Wins | Nascar Hyperbole | More on Mortgages | New School Non-Profits | Lucky 7

October 3, 2007

The Guardian: Branson’s PR Victory

Hartford Courant: Picking Apart Press Release Hype

24/7 Wall St.: Countrywide Hires Burson to Help Repair Image (more on this later)

PR Week: Nonprofits turning to new-media model

Financial Times: When Top Teams Get the Seven Year Itch

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