Spin the Agencies of Record

December 3, 2007


(image from HoodEz)

This is the first edition of what we’re calling ‘Spin the Agencies of Record,’ a look the most recent account wins in the industry. We’ll be looking not only at Agency of Record (AoR) agreements but projects as well. Send us your account news to prnewser at mediabistro dot com.

This edition ranges from the global to the nichy-niche:

  • HoodEz, maker of custom hood ornaments, chooses Sawmill Marketing Public Relations
  • MWW to represent Asolva, a medical technology company
  • BMC software to use Ogilvy for PR in India
  • Ritchey Design Inc., maker of high-end bicycle components, chooses SOAR Communications
  • Panda Security (IT company) chooses the Bateman Group

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