(image cred)



Continuing in our weekly series interviewing the movers and shakers in PR and media, PRNewser this week spoke with Marketwatch.com senior media columnist Jon Friedman. In his most recent column, “R.I.P., the American magazine, 1923-20__” Jon wrote, “this industry seems intent on choking itself to death.” We talk to him a bit more about that, working with “flacks” and his local sports affiliations.



What time did you wake up this morning?

5:45 a.m. (to get ready to go to a 6:30 a.m. spinning class at a nearby New York Sports Club).



Best part about covering the media beat?

Chiding and needling pompous people.



Worst part about covering the media beat?

Seeing how incredibly thin-skinned and image-conscious media people at all levels can be – they are much worse about protecting their reps than CEOs.


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Continuing in our weekly series interviewing the movers and shakers in PR and media, PRNewser this week spoke with Geoff Livingston, CEO of Livingston Communications. Geoff is a widely read blogger (what, you haven’t heard of him!) at the Buzz Bin, and recently wrote a commentary for the Washington Post on green PR titled, “Actions, Not Just Words,” as well as a book, “Now is Gone: A Primer on New Media for Executives and Entrepreneurs.”

Hardest part about running your own shop?
Operations, no doubt.

Best part about running your own shop?
Saying no to clients and opportunities that aren’t worth doing.

What time did you wake up this morning?
6:10 a.m.

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A few weeks back, a reader emailed in to say we should do more profiles of pr and media people. This is actually something we’ve been meaning to do, and now we present you with the first in what will be a weekly occurance – the PRNewser Interview. Do you know someone we should interview? Do you want to be interviewed? Email us at prnewser at mediabistro.com.

Our first is with Brian Solis, Principal at tech pr agency FutureWorks, widely read blogger at PR2.0, and regular contributor to industry sites such as WebProNews.


What time did you get up this morning?
I got up at 4:30 this morning, but the normal routine is about 5:30.

How many emails do you receive a day, roughly?
Over 300…

Who are your favorite active journalists?
I enjoy reading Kara Swisher, John Markoff, Ed Baig, Rob Hoff, Eric Savitz, and Jessica Guynn (Truthfully it’s a long list. I read the work
of many writers across multiple industries.)

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With the Hollywood writer’s strike already in full swing, the NY Times reported today that CBS, will face the prospect of a second one when news writers, producers, editors and artists take a strike authorization vote tomorrow and Friday.”

PRNewser caught up with Beth Feldman, Former VP of CBS Communications Group , who has since gone on to launch both Beyond PR and Rolemommy.com, to get her take on the entertainment strike.

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Rod Banner, founder and CEO of Banner PR told the Financial Times:

“The British are quirky and eccentric but innovative. The US is good at marketing and China is good at manufacturing but a lot of the ideas still come from here. That may be why we push technology to do more things here and why we have technology enthusiasts like myself in this country.”

What do you make of Mr. Banner’s candid assessment?

Peggy & Steven Rockefeller (image cred)

PRNewser received the transript of publicist to the stars Peggy Siegal’s interview on Barbara Walters’ Sirius Radio Show.  You may remember the New York magazine story from this summer about Peggy and Andrew Saffir battling it out to fill up their Hamptons events with the most A-listers.

Some choice excerpts after the jump.

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Talking To Jack Flack

October 23, 2007

Our buddy Hamilton Nolan at PR Week has an interview up with Paul Pendergass, aka Jack Flack, who writes Portfolio‘s “Business Spin” column. When asked what advice he would give the PR industry, Pendergass responded:

I think in general, flacks need to have more conviction in what they do. And I think they need to be able to express that conviction internally, and advocate that there is a new day of scrutiny coming, when the integrity of your story is going to be essential, and the ability to tell it not just honestly, but in a compelling way, is going to be important. They have to be the outside ears of the organization in terms of sensitizing it to how the world is seeing it, and to the outside world they have to be the advocate that explains what this organization is going to accomplish. It’s not a new role, but given the intensity of the media environment now, it’s just going to get more intense. It puts a lot of pressure on them to be able to do most of those things well.

We have to admit to being regular readers of Paul’s column. He puts out some hard hitting stuff without overdoing it on the blog snark. Ok, well not all the time. You can email Paul, or “Jack,” here: jack_flack at condenast dot com