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Top shelf booze and tuna tartar flowed freely last night at the annual movable media feast that is the Ken Sunshine holiday party, or, the Ken Sunshine & Shawn Sachs party as this is the first year Ken is hosting with a partner.

With a last-minute change (jokingly pawned off as a smokescreen to keep Rudy Giuliani from crashing) the party landed at Meatpacking hotspot One Little West 12th.

I spoke to the gregarious Sachs about the ‘plan’ for a party that put Ben Affleck, Pat O’Brien, John Mayer, media elite including Page6’s Paula Froelich & Bill Hoffman, the News’ George Rush, and GMA’s Monica Escobedo in the same mix as clients 1199SEIU, America’s Second Harvest, New York Organ Donor Network, Do Something and the Transit Workers Union.

(Hoffman, incidentally was overheard talking about the great items publicists could be pitching from books and such but don’t, and that “a lot of flacks should be sent to flack school.”)

According to Sachs, “It’s simple really, we let the staff invite whoever they want from the different parts of the business. Some agency holiday parties are staff only, we open it up to everyone, including other PR people we know. Other agencies have staff-only parties. Who needs to spend more time with people from the office?”

The other benefit beyond plying the media with posh nightclub surroundings is putting like-minded clients together, Sachs continued. “The Second Harvest people talked to Do Something about the current food shortage. They’re meeting today to see how they can raise awareness together.”

Others confirmed on the scene were Access Hollywood producer Jennifer Zweben, Pete Shapiro, former owner of the Wetlands, and new owner of Brooklyn Bowl, GMA’s publicist Bridgette Maney, and of course our boss, mediabistro.com founder Laurel Touby.

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Senator Bon Jovi?

November 15, 2007

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Can a publicist place a story and then deny the contents? Sure they can. Page6 did a “that’s why” today concerning rumors of a run for office by Jon Bon Jovi in his native New Jersey. The rocker’s new uberflack, the politically connected Ken Sunshine denied the rumor, stating “his day job is going too well.” Bon Jovi made political news years ago by raising tons of money for Al Gore.

There’s still time for him to fill Frank Lautenberg’s Senate seat in ’08. As fans of wild and woolly Jersey politics might remember, the retired senior became the junior Senator in 02′ when Bob “Torchy” Torricelli was nailed for corruption.

Other politically connected and vocal Jersey celebrities available for office include James Gandolfini, Stephen Colbert, Kevin Smith, Lauren Hill, and of course The Boss Bruce Springsteen.

Prefer professional athletes on your ballot? Bergen County if full of them.